MSL 医学联络官

Role and Responsibility External Medical & Scientific engagement Build, enhance and maintain the engagement with scientific leader • 60% of time in field engaging HCPs and external stakeholders across territory and brands • Proactively identify HCPs with high levels of scientific expertise in local treatment practice to collaborate on specific medical marketing activities • Development and implementation of KEE engagement plan in collaboration with line manager. Review with line manager this plan every quarter, develop KEE visit plan- this includes pre call visit/engagement plan with clear objective of the visit, key points discussion for the visit, data to be shared and discussed with the KEE • Develop own scientific knowledge for discussion on all aspects of the data to be shared with KEE in a scientific, objective and balanced way through 1:1 discussions. Prepare for such interactions with peer group discussions. Respond to unsolicited requests for information about unapproved AZ products or unapproved uses of approved products, presenting such information in an objective, scientifically balanced, substantiated manner. Develop database of Key external experts and also provide recommendations for advisory board participation Quantity • 60% of available time spent meeting KEEs. (Available time = total days minus holidays, weekends, sickness) • Complete records of KEE visits and regular review by MSL line manager (define routine review as monthly for new starters and quarterly for non-new starters) • Coverage/engagement of KEEs versus plan • Improvement in advocacy score Quality • Meeting skills and presentation skills based on in field coaching and assessment • annual role play assessment of capabilities and scientific knowledge– use standard assessment form and methodology • Feedback from KEEs Build and maintain trust-based relationships with external stakeholders • Build AZ relationship with key external stakeholders (e.g. patient advocacy groups, key medical organizations, hospital pharmacy). Find opportunities to collaborate with such external stakeholders. Provide scientific support in CME events and through appropriate medical sponsorships/ partnership • Act as scientific expert in the disease area(s) by presenting therapeutic updates to external Stakeholders • Quantity of CMEs and MedicalSponsorship versus plan • Positive customer feedback post events Develop or initiatescientific programs to explore unmet medical needs in priority disease area(s). • Work with HCPs in scientific activities that help advance disease understanding such as: • Identify and recommend KEEs for Advisory Boards • Identify potential speakers and train speakers as appropriate • Interact in the field with the medical community in the context of various medical projects, such as clinical trials, ESRs, scientific exchange meetings • Discuss potential involvement in LCM • Respond to unsolicited off label questions from KEEs • Able to conduct